Global Sport Marketing Form

14th December 2018

Bombay Exhibition Center

Global Sports Marketing Forum

The sports sector in India has witnessed a number of recent developments, which have contributed to its significant growth. Although cricket continues to be the leading sport in the country, other sports have also gathered sizeable interest over the past few years. Establishment of new leagues in football, hockey and less established sports such as kabaddi is changing the face of Indian sports. With Indian Sports Fans
fuelling 6+ professional sports leagues round the year, add to it an appetite for a few more, ‘Sports’ is rapidly gaining momentum in India.

The future of sport in India is fast changing and this has major implications for federations & right holders, sports broadcasters, organizations who wish to use it as a medium to communicate with the fans and government & policy makers at large. To maintain a flourishing growth, it’s important to get the stakeholders driving this growth together to shape the sector for a sustainable future.

The Times of India – Global Sports Marketing Forum (GSMF)

The Global Sports Marketing Forum will bring together the league organizers, team owners, associations, policy makers, marketers, broadcasters, and leading stakeholders, who are involved in the business of sports under one umbrella, to discuss the trends, opportunities, challenges and innovations in the sports marketing domain and what it would take to put Indian Leagues on the global radar. The GSMF is a strategically designed knowledge discourse with some of the sharpest minds to create an engaging information exchange, with the motive to catalyse and leverage sports in India.

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Why you should be here?

Whome to expect

  • Brands investing in sports
  • Sports Franchise Owners
  • Sports League Representatives
  • TV Production
  • Digital Content
  • Sports Broadcasters
  • Right Holders/Private Sports Event/League Owners
  • Sports Federation
  • Sports Merchandisers
  • Grassroots/Academies
  • Sports Infrastructure
  • Leisure Sports Management
  • Sports Tourism
  • E-Sports
  • Fan Experience Agency
  • Research Agency
  • Sports Sponsorship Consultancy
  • Ticketing Agency
  • AthleteManagement/Scouting Agency

Agenda

09:00 - 10:30 Registration
10:30 - 10:35 Welcome Address
10:35 - 10:45 Keynote Address | Sports - The India growth story
10:45 - 11:00 Special Address | Amalgamation of intent - Elevating sports while elevating brands
11:00 - 11:45 Panel Discussion | Unraveling the economy of Sports: A robust roadmap of opportunities
11:45 - 12:05 Tea Break
12:05 - 12:25 Case Study | The Indian Super League
12:25 - 12:45 Fireside Chat | The art of storytelling: Harnessing on the new age fan experience in a digital ecosystem
12:45 - 13:30 Panel Discussion |Battle of the Brands: Fuelling India's sports appetite
13:30 - 14:45 Networking Lunch
14:45 - 15:05 Case Study | Sponsorship v/s brand endorsement - What works better?!
15:05 - 15:25 Fireside Chat | Unlocking potential: The eSports revolution in India
15:25 - 16:10 Panel Discussion | Being future ready! Indian Sports leagues on the global radar!
16:10 - 16:15 Closing Address