14th December 2018
Bombay Exhibition Center
Global Sports Marketing Forum
The sports sector in India has witnessed a number of recent developments, which have contributed to its significant growth. Although cricket continues to be the leading sport in the country, other sports have also gathered sizeable interest over the past few years. Establishment of new leagues in football, hockey and less established sports such as kabaddi is changing the face of Indian sports. With Indian Sports Fans
fuelling 6+ professional sports leagues round the year, add to it an appetite for a few more, ‘Sports’ is rapidly gaining momentum in India.
The future of sport in India is fast changing and this has major implications for federations & right holders, sports broadcasters, organizations who wish to use it as a medium to communicate with the fans and government & policy makers at large. To maintain a flourishing growth, it’s important to get the stakeholders driving this growth together to shape the sector for a sustainable future.
The Times of India – Global Sports Marketing Forum (GSMF)
The Global Sports Marketing Forum will bring together the league organizers, team owners, associations, policy makers, marketers, broadcasters, and leading stakeholders, who are involved in the business of sports under one umbrella, to discuss the trends, opportunities, challenges and innovations in the sports marketing domain and what it would take to put Indian Leagues on the global radar. The GSMF is a strategically designed knowledge discourse with some of the sharpest minds to create an engaging information exchange, with the motive to catalyse and leverage sports in India.
Why you should be here?
Whome to expect
|09:00 - 10:30||Registration|
|10:30 - 10:35||Welcome Address|
|10:35 - 10:45||Keynote Address | Sports - The India growth story|
|10:45 - 11:00||Special Address | Amalgamation of intent - Elevating sports while elevating brands|
|11:00 - 11:45||Panel Discussion | Unraveling the economy of Sports: A robust roadmap of opportunities|
|11:45 - 12:05||Tea Break|
|12:05 - 12:25||Case Study | The Indian Super League|
|12:25 - 12:45||Fireside Chat | The art of storytelling: Harnessing on the new age fan experience in a digital ecosystem|
|12:45 - 13:30||Panel Discussion |Battle of the Brands: Fuelling India's sports appetite|
|13:30 - 14:45||Networking Lunch|
|14:45 - 15:05||Case Study | Sponsorship v/s brand endorsement - What works better?!|
|15:05 - 15:25||Fireside Chat | Unlocking potential: The eSports revolution in India|
|15:25 - 16:10||Panel Discussion | Being future ready! Indian Sports leagues on the global radar!|
|16:10 - 16:15||Closing Address|